An increasingly powerful method for reaching consumers during the research phase of the buying process that blends social and content marketing is called influencer marketing. Use these tips to get your influencer marketing strategy off the ground today.
To avoid getting lost among millions of search results, businesses need search engine optimization (SEO) practices in place. When targeting local customers, SEO is even more important to rank ahead of competitors. Read these five SEO tips for generating more leads and phone calls for your business
Offering a quality customer experience has always been important, no matter what your business is or what services or products you offer. But today’s customer is self-empowered, educated, and engaged. It doesn’t matter which social media platform they choose or how often they engage with your brand, they expect you to always provide excellent customer service.
Pinterest often takes a back seat in marketing plans to other online platforms such as Facebook, Twitter, or Blogs but with the right strategy behind promoted pins this social platform can yield effective value and sales leads.
Email is highly effective because it yields measurable outcomes, has a wide reach, promotes customized relationships, and improves your brand awareness. If you need some advice on email marketing best practices, listen to the experts.
To help keep you up-to-date with all the new trends, new tactics, and new standards in a constantly-changing field of marketing, we’ve compiled a list of 9 ways you can immerse yourself in the marketing world outside of work to help build your career and develop new skills.
For those of you who aren’t die-hard sports fans, the Super Bowl provides great alternative entertainment in its commercials. During 2016’s Super
Before spending time and energy on developing a marketing plan in a new state or city it is important to understand your audience. Utah has a unique culture that can impact the success of marketing, so keep in mind these 5 things when you are targeting a Utah audience.
Get the latest information from content marketing industry gurus John Doherty and Dan Patterson to help you build a formidable content marketing machine at your company. Event is in partnership with SLC|SEM.
What sets effective content marketing apart from the mediocre? Here are a few tactics you may not have considered. (1) Ensure your